Growth in this market is largely driven by the growing awareness about vitamin D deficiency and the presence of a large target patient population. On the other hand, the fortification of foods is likely to challenge the growth of this market.
Growth of Vitamin D Therapy Market
The global vitamin D therapy market is projected to reach $3.3 billion by 2024 from $1.9 billion in 2019, at a CAGR of 11.6%
Applications - Vitamin D Therapy Market
The market is segmented into osteoporosis, rickets, skin diseases, muscle weakness, autoimmune disorders, and other applications. The osteoporosis segment is expected to register the highest growth during the forecast period. This growth can be attributed to the increasing incidence of falls and fractures in senior adults due to the elevated levels of parathyroid hormones and the poor absorption of calcium from their diets.
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Vitamin D Therapy Market, By Age Group
+ Senior Adults
Increasing Incidence of Osteoporosis Among Senior Adults has Driven Demand for Vitamin D
+ Adults
Sedentary Lifestyles are Leading to Hypovitaminosis D Among Adults
+ Children
High Prevalence of Rickets Among Children is Driving Market Growth
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Geographical Region - Vitamin D Therapy Market
The vitamin D therapy market is geographically segmented into North America, Europe, Asia Pacific, and the Rest of the World (RoW). The Asia Pacific dominated the market in 2018 and is expected to register the highest CAGR during the forecast period.
Growth in the APAC is largely driven by the increasing awareness about vitamin D deficiency and supportive government policies and programs for the implementation of vitamin D deficiency treatment plans, heavy air pollution, sedentary lifestyles, increasing incidence of vitamin D deficiency, atypical diets, decreasing sun exposure, and rising malnutrition levels.
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